Wednesday, 1 August 2012

bye italy! love, miuccia

well miuccia prada has suggested that she feels Italy is loosing its title as one of the main fashion capitals. Cray? I'm not sure, but this is what she said: "With the sale of our luxury labels to foreigners, our entire system risks falling into second league," she said. "If our brands cross the borders, the credit, glamour, fame and decision-making is in the hands of others and we are abandoned, downgraded." she feels that because so many labels are selling themselves out nowadays, the historic link between fashion and Italy is fading!!!! Not only this, but you find that designers are leaving to places where they can further their careers, as Italy isn't working anymore. Just look at Raf Simons, the Belgian designer that recently left Jil Sanders to work at Dior! (although the founder of JS was German, they've been based in italia since 1985 and show at Milan fash week) but Miu Miu is one to talk! She went and showed her Miu Miu collection in Paris, not Italy as she wanted to showcase her collection somewhere glamorous, and states that Italy's government doesn't appreciate fashion, and thinks it frivolous. Which it deffo isn't!! Ooooooh well fashions just got political...

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